Description of Smart Ad Server: Smart Ad Server is an adserving and RTB platform.
Smart Ad Server is used by 0.46% of websites in the Advertising category.
Business and Finance is the most popular main category among the websites using Smart Ad Server.
Computing is the most popular subcategory among the websites that are using Smart Ad Server.
The technologies that are most often used together with Smart Ad Server are PHP, Google Analytics, MySQL, WordPress, Twitter Emoji (Twemoji), AppNexus, Nginx, Automattic, jQuery, Gravatar.
Our AI based recommender engine (trained on 100 million data points) suggests that websites using Smart Ad Server may also be interested in using these other technologies: AppNexus, Automattic, Prebid, Gravatar, Criteo, Media.net, WordAds, Po.st, Custom Fonts, Skimlinks.
Technology | % of use together with Smart Ad Server | Website |
---|---|---|
PHP | 84.48 | http://php.net |
Google Analytics | 81.95 | http://google.com/analytics |
MySQL | 80.73 | http://mysql.com |
WordPress | 80.47 | https://wordpress.org |
Twitter Emoji (Twemoji) | 74.02 | https://twitter.github.io/twemoji/ |
AppNexus | 72.71 | http://appnexus.com |
Nginx | 72.54 | http://nginx.org/en |
Automattic | 70.62 | https://automattic.com/ |
jQuery | 69.75 | https://jquery.com |
Gravatar | 68.88 | http://gravatar.com |
Technology | AI Recommendation Score | Website |
---|---|---|
AppNexus | 0.6 | http://appnexus.com |
Automattic | 0.35 | https://automattic.com/ |
Prebid | 0.31 | http://prebid.org |
Gravatar | 0.28 | http://gravatar.com |
Criteo | 0.26 | http://criteo.com |
Media.net | 0.25 | https://www.media.net |
WordAds | 0.24 | https://wordads.co |
Po.st | 0.24 | http://www.po.st/ |
Custom Fonts | 0.22 | https://github.com/brainstormforce/custom-fonts |
Skimlinks | 0.21 | https://skimlinks.com |
Introduction to Smart Ad Server
Smart Ad Server is a technology platform for managing and delivering digital advertising campaigns across multiple channels and devices. It includes tools for targeting, optimization, and measurement, as well as features for managing ad inventory and integrating with third-party systems. The platform is designed to help advertisers and publishers increase the effectiveness and efficiency of their advertising efforts by providing real-time data and insights, and automating many of the manual tasks associated with ad management.
Practical Applications
of Smart Ad Server
1. Targeted Advertising - Smart Ad Server can use data such as user demographics, browsing history, and location to deliver highly targeted advertisements to consumers.
2. Real-time Bidding - Smart Ad Server allows for real-time bidding on ad inventory, allowing advertisers to compete for the most valuable ad space at the moment it becomes available.
3. Ad Campaign Management - Smart Ad Server provides tools for managing and optimizing ad campaigns, including targeting options, ad rotation, and performance tracking.
4. Ad Inventory Management - Smart Ad Server helps publishers manage their ad inventory by providing tools for scheduling, forecasting, and optimizing ad placements.
5. Cross-Device Advertising - Smart Ad Server enables advertisers to reach consumers across multiple devices, including desktops, mobile devices, and connected TVs.
Benefits and Advantages of Smart Ad Server
- Targeted advertising based on user behavior and interests
- Real-time optimization of ad placement and delivery for maximum effectiveness
- Improved ad targeting accuracy and relevance, leading to higher engagement and conversion rates
- Reduced waste of ad impressions on irrelevant audiences, resulting in cost savings for advertisers
- Advanced reporting and analytics capabilities for campaign performance tracking and optimization
- Integration with multiple ad networks and platforms for increased reach and visibility
- Automated ad delivery and campaign management, freeing up time and resources for other tasks.
Website | IAB category 1 | IAB category 2 | OpenRank |
---|---|---|---|
365-steps.com | Sports | Walking | 5.74 |
winemag.com | Food & Drink | Alcoholic Beverages | 5.23 |
thomasnet.com | Business and Finance | Industries | 5.22 |
u-s-history.com | Hobbies & Interests | Genealogy and Ancestry | 4.66 |
aiaa.org | Business and Finance | Industries | 4.59 |
mexicancaribbean.com | Travel | Travel Type | 4.52 |
paulickreport.com | Sports | Equine Sports | 4.51 |
birmingham2022.com | Sports | Olympic Sports | 4.5 |
kuwaitlocal.com | Business and Finance | Economy | 4.42 |
skiresort.info | Sports | Skiing | 4.38 |
Website | IAB category 1 | IAB category 2 | OpenRank |
---|---|---|---|
imeldagolden.com | Family and Relationships | Beauty | 0 |
ushadawn.com | Hobbies & Interests | Video Game Genres | 0 |
artdirectionstudio.com | Events and Attractions | Party Supplies and Decorations | 0 |
crunchpickle.com | Video Gaming | Video Game Genres | 0 |
duchessofangus.com | Books and Literature | Fiction | 0 |
The average age of websites using Smart Ad Server is 9.5 years.
The average page rank (measure of backlink strength) of websites using Smart Ad Server is 2.46.
Technology | % of use together with Smart Ad Server | Website |
---|---|---|
Sirdata | 0.0872 | https://www.sirdata.com |
Hostinger | 0.0872 | https://www.hostinger.com |
Coinimp | 0.0872 | https://www.coinimp.com |
Site Meter | 0.0872 | http://www.sitemeter.com |
GSAP | 0.0872 | https://greensock.com/gsap |